Archives

#smwest Show Case Study: How Tastemade Built Their Own Global Video Platform

tastemade-logoTastemade is a video network built for the mobile generation that enables people to come together to discover and share their passion for great food and travel. At the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] Jay Holzer, Head of Production at Tastemade.com will outline how they went from using YouTube as their primary distribution source to building their own global video platform and applications, which connect with over 100M monthly users around the globe.

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.

Sponsored by

Facebook To Present Best Practices For Executing High Profile Live Streaming Events at #smwest Show

fb_icon_325x325At the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] Eric Zawolkow, Media Systems Engineer at Facebook and James Broberg, Founder and CEO of MetaCDN will present best practices around reliable live streaming of critical, high importance global events with multiple redundant signal pathways. Learn how to overcome challenging on-site environments like flakey internet, failing encoders, faulty cables and failing CDNs. Learn some best practice tips covering the gamut of on-site challenges (cameras, switchers, signal paths, ingest/uplink) to reliable end-user playback (transcoding/transmuxing, reliable playback engines, CDN selection). Find out how you can implement backups and redundancy at every possible level of your live workflow.

The presenters will also cover best practices (and caveats) around successful leveraging Facebook Live – Facebook’s native new entry into the live streaming category that is gaining enormous traction and engagement right now. Learn from their experiences (and the odd failure) to make sure your next event is a resounding success.

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.

Using Analytics To Create Better Content & Personalize The End-User Experience

sm-west-arowsAt the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] we have a session that will discuss how analytics tools can be used to produce more engaging video content. Learn the metrics content owners use to identify if content is sufficiently engaging an audience and how insights gathered impacts content owners creation and acquisition strategies. The session will also cover what efforts are being made to personalize experiences, reviewing the tactics used to create segmented user groups and target individual users. Speakers will have an open discussion about the gaps that must be bridged on the technology side in order to do better content personalization, prediction and the positive impact for content publishers. Confirmed speakers include:

  • Moderator: Diane Strutner, VP, Sales, Business Development, Nice People At Work (@NicePeopleAW)
  • Jeremy Stern, Analytics Architect, WillowTree (@willowtreeapps)
  • Mike Flynn, CTO, Studio71 (@Studio71US)
  • Brian Selander, EVP, Whistle Sports Network (@WhistleSports)
  • Christopher Roselli, President, Founder, HOLLYWOODLAND

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.

Learn How Periscope Migrated To HTML5 And Low Latency HLS

1259px-twitter_bird_logo_2012-svgProviding a good experience is key when providing millions of live video streams to tens of millions of viewers. At the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] Bill Couch, Lead Web Engineer at Periscope and Pieter-Jan Speelmans, CTO and Co-Founder at OpenTelly will present how Twitter’s live broadcasting platform recently partnered with OpenTelly to improve its viewer experience through a series of technology migrations. This session dives into the technology needed to deliver an industry-leading live streaming experience on Periscope. Attendees will hear how Periscope improved the experience delivered to its viewers by migrating to HTML5 and low latency HLS.

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.

Case Study: Live Streaming at The Humane Society of the United States

screen-shot-2016-10-19-at-11-44-57-pmThe Humane Society of the United States is the nation’s largest and most effective animal protection organization. They have gained significant insights into live streaming by going live via Facebook, Periscope, and YouTube around the world. At the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] Chad Sisneros will showcase valuable lessons about what to do and what not to do when it comes to live streaming. Hear how the Humane Society of the United States live events have reached millions, exposing their brand to new members, and allowing them to engage, converse, and convince these community members to take actions and support their cause.

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.

Twitch To Present Best Practices For Streaming High-Bitrate Video

logo-cd148048b88ce417a0c815548e7e4681Video content has seen significant improvement by the introduction of UHD video, high frame rate and high dynamic range. At the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] Tarek Amara, Video Systems Engineer at Twitch will showcase the improvements these features add to the video watching experience. The presentation will also cover the video encoding techniques (encoding standards, bitrates and encoding parameters) used today to deliver high bitrate demanding video to the end consumer and challengers this process faces. Finally it will go through some recommendations for the encoding stage for both VOD and live streaming applications.

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.

Google To Present Latest Advances in Open Source Compression Technology at #smwest Show

googlelogo_color_272x92dpAt the Streaming Media West show, [taking place November 1-2 in Huntington Beach, CA] Jamieson Brettle and Jai Krishnan from the Chrome Media group at Google will cover how open source, royalty-free codec development is providing an alternative to traditional patent pools and standards bodies to increase the speed of development and power the future of video and audio streaming.

Google has invested heavily in open compression formats, with the WebM project for video, WebP images, and Opus audio. From first time internet users in emerging markets to new VR experiences on mobile devices, video is pushing the limits of existing network bandwidth. Upgrading infrastructure is a slow, expensive process, so new compression algorithms are necessary for handling the growing load.  Additionally next generation media experiences, including VR, require new techniques in audio compression, such as ambisonics, to create truly immersive experiences. Learn about all of this and more during Google’s presentation.

Register online using the code 200DR for a free “Discovery Pass” and get access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest – at no cost – or get $200 off a full conference pass.