The Business Of Skinny Bundles and Consumer Choice

Dan Rayburn | Wednesday May 3, 2017 | 05:06 PM | Comments (0)

In recent months, Pay TV carriers and streaming providers like Hulu and YouTube have introduced “skinny bundles” in an effort to prevent cord-cutters and/or attract younger, price conscious consumers. But many of these offerings don’t provide much real choice or only leave providers with slim margins due to high carriage fees. At the Streaming Media East show in NYC, taking place May 16-17, we have a panel of video industry experts that will discuss the latest research on consumer channel priorities and pricing analysis and provide perspectives on what types of bundles consumers want to watch. Confirmed speakers include:

  • Moderator: Jonathan Hurd, Director, Altman Vilandrie & Company
  • Xavier Kochhar, Founder, CEO, The Video Genome Project
  • Magnus Svensson, Media Solution Consultant, Eyevinn Technology
  • Bill Rusitzky, CRO, THX
  • Helge Hoibraaten, CEO, Vimond

You can register online using code 200DR17 and get $200 off your registration ticket. #smeast

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