Learn About The Rise Of Programmatic Video Advertising At Streaming Show
As video continues to proliferate on connected devices, programmatic advertising on this marketing channel is maturing well beyond its real-time bidding roots. At the Streaming Media East show next week in NYC, we’ve got what is going to be a great session entitled “Programmatic Video Advertising Goes Premium“. This session will explore how advertisers, agencies, and publishers are engaging programmatic platforms to take their video ad strategies to the next level. Learn about the rise of private marketplaces, automation, and premium video content colliding, as well as the economics behind it all. Confirmed speakers include:
- Moderator: JoAnna Foyle, SVP, Client Services & Operations, Adap.tv
- David Avalon, VP, Digital Director, MediaVest
- Joey Trotz, VP, Data and Monetization Tech Strategy, Turner Broadcasting
- Rob Green, VP, Streaming, Digital & Programmatic, WideOrbit
Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast