Dissecting Big Data: Trends In Video Consumption and Behavior

Dan Rayburn | Wednesday May 6, 2015 | 11:16 AM | Comments (0)

Screen Shot 2015-05-04 at 4.19.55 PMAt the Streaming Media East show next week, we’ve got a session entitled “Dissecting Big Data: Trends In Video Consumption and Behavior” that will discuss how broadcasters, advertisers, and OTT providers are using video consumption data to provide the best end-to-end user experience. The discussion will center on identifying which devices are most popular, which ones provide the most engagement, and the impact they have on OTT services. Learn how to gauge the overall success of your content business based on engagement metrics, user segmentation, globalization and platform partnership. Confirmed speakers include:

  • Moderator: Ade Adeosun, VP, Digital Enterprise, Analytics, comScore
  • Joe Inzerillo, Executive VP, CTO, MLB.com
  • Michael Dube, Streaming Media Manager, NPR
  • Jim O’Neill, Principal Analyst, Ooyala

Online registration for the event is still open and using the discount code of DR100 will get you a two days pass to all of the keynotes and sessions for only $695. #smeast

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