Online Distribution and Monetization Strategies for the TV Industry
The Internet has disrupted nearly every facet of the TV industry, from programming to distribution to audience. And while the networks still rule the living room, many of them are looking to find their footing online. At the Streaming Media East show, taking place May 21-22 in NYC, we’ve got a session entitled “Online Distribution and Monetization Strategies for the TV Industry” which will we’ll explore some of the distribution options for those that want to bring their content to online audiences. The panelists will delve into the pros and cons of sharing content with YouTube, subscription-based services and syndication networks and will explore what kind of content—short form vs. long form—makes sense for each outlet. Confirmed speakers include:
- Moderator: Ran Harnevo, SVP, AOL Video
- Lisa Valentino, SVP, Multimedia Sales, ESPN
- Lisa Waks, VP, Video, Scripps Networks Interactive
- Gabriel Sauerhoff, VP, Digital Media Distribution, Discovery Communications
It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DR13, which gets you a two-day ticket to the show for only $695 and gives you access to 40 sessions and how-to presentations and 100+ speakers. You can also register for an exhibits only pass and get access to the show floor, both keynotes from CBS and ESPN and all the networking events, at no charge. #smeast