#smwest Session: Content Discovery for Movies

Dan Rayburn | Friday October 26, 2012 | 02:09 PM | Comments (0)

TV Everywhere has changed the model for studios to drive consumers to their content. Join cable, studio and digital distribution executives at the Streaming Media West show next week, (#smwest) as they discuss how Facebook and mobile discovery apps are playing a role in helping movie viewers find what they want, and share what they like; and how satellite and cable providers are driving people to rent and buy movies digitally. Panelists showcase real-life examples and case studies, as well as provide expert guidance in terms of both planning for and implementing successful strategies and tactics to boost exposure and discoverability.

  • Moderator: Aaron Henry, Principal, Found Public Relations
  • Steve Polsky, GM, Flixster.com
  • John Zelenka, EVP, Revenue, Digitalsmiths
  • Brian Walsh, Manager, Digital/On-Demand Team, Lionsgate
  • Bruce David Eisen, VP, Online Content Development & Strategy, DISH Network

It’s not too late to get a pass to the show and readers of my blog can register using my own personal discount code of DRF1, which gets you a two-day ticket to the show for only $595. That’s $300 off the regular ticket price and it gets you access to both keynotes, 35 sessions and how-to presentations, 100+ speakers and all the networking events, including the special MPEG-DASH event.

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